Bright.Blue David Lloyd HEAD Connected Retail · Trial 2026
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Padel at David Lloyd Clubs
Bright.Blue
Prepared for HEAD
David Lloyd Clubs · Connected Retail
Trial live 2026

Own the court.
This year.

The David Lloyd padel trial goes live in 2026. First club. First machine. First member who never walks off court to buy a racket.

Prepared for HEAD
The location

Courtside at
David Lloyd.

  • 149 clubs across the UK and Europe — the most premium membership in the world.
  • The UK’s largest padel operator: 250+ courts, with more landing through 2026.
  • Milton Keynes first. The padel-court location is already confirmed by the club GM.

2026 is the opening set. The estate is the match.

Members playing padel at David Lloyd
Prepared for HEAD
The audience

They already play.
Now they can buy.

800k+
David Lloyd members — affluent, racquet-playing, high-spend.
6.5
Club visits per member, every month. They live here.
Padel
Platinum members already play as part of the membership.

They don’t leave for a sports shop. They stay in the club.

Prepared for HEAD
The opportunity

Exclusive access.
From the first serve of 2026.

Category exclusive

HEAD owns the padel machine — full wrap, full screen, full range. No rival racquet brand on court.

At the moment of play

Between games they are hot, social, and still on court. That is when a racket, a can of balls, a grip actually moves.

Closed-loop retail

Every impression can become a vend. HEAD sees what sold, what they played with on-screen, and what to put on court next.

HEAD Hyperion at the David Lloyd padel courts
The unit · Trial 2026

HEAD Hyperion, on court.

Fully branded connected retail. Rackets on the right, balls and drinks on the left. Milton Keynes first — then every David Lloyd padel court that follows.

Prepared for HEAD
HEAD Court Spin

Spin between games.
Win on court.

  • Instant-win wheel — the luck mechanic that turns a pause between games into a play.
  • Between games they spin for Pro S+, an overgrip, or a shot at Coello and Radical.
  • Prize, then the vend. The game sits on the same screen as the shop.
  • HEAD stays in the loop — play, spin, buy, come back.
Court Spin
Tap to win on court
You won

Prepared for HEAD
What we need from HEAD

Get on court for the
first serve of 2026.

01

Choose the range

Coello, Extreme, Radical, Pro S+, Motion Pro, bags and grips. HEAD fills every racket facing.

02

Own the wrap

Full HEAD branding on the Hyperion and the screen. Coral, gold, the crown — your court, your look.

03

Ride the journey

Stock the Milton Keynes trial. Then Court Spin, quizzes and the member loop as we roll with David Lloyd.

David Lloyd have already said yes to the location. We need HEAD in from day one.

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